Growth of online dating industry Free chat with porn girls without credit card
Some sites also offer extra services, such as buying real and virtual gifts to send your paramour, more in-depth background checks and real-world networking events to boost the coffers.
It’s also interesting to note that the split of male to female members on most of the sites is around the mark, and the number of older daters (those from 50 years of age and up) has become a real growth market.
One site, which currently has 5,000 active members is Veggie Romance – a dating site for vegetarian and vegan singles.
Unlike the majority of dating sites, its membership is hugely skewed in favour of women – just 30% of the sites daters are men.
Online dating has exploded in popularity over the past 10 years.
Once seen as a rather nerdy, even desperate way to meet a potential partner (or, let’s face it, a less than wholesome means of finding a sexual encounter) – the industry has now become a much more acceptable way of finding love.
“Nowadays it’s a mature industry with a few large players dominating the mainstream markets and smaller independents doing OK because they’ve got a strong brand,” Pitt said.“I've had to be really aware of the recession, both in terms of lowering my acquisition costs and the unwillingness of consumers to spend in the UK,” said Andy Hammonds, managing director of Bright Day, which runs a wide portfolio of niche internet dating sites, including Mums Date uk, Christianand uk and 50Up uk.“I’ve adapted my focus to accruing profit in more affluent dating markets outside the UK, like Australia for instance.“The latter will find it increasingly tough going forward because they cannot match the investment in technology and resources that the larger sites can to keep their sites at the forefront.White labeling can erode many of those problems, although some believe following that path can make your brand feel “soulless”.
Matt Connolly has one of the newest sites on the market – launched on 26 October, his my Lovely Parent site - which encourages children of singles in their 50s and over to recommend their parents for dates - uses a platform he created from scratch.